Reputation recovery and review-building are usually sold together as one fuzzy "reputation package". They're not the same job. Pick the one that fits — the page is built so you can skip the rest.
Most reputation problems get worse the longer you leave them. Negative results gather link velocity. A 1-star cluster pulls your average down for years. If any of these match, book the call this week — not next quarter.
An article, a forum thread, a review aggregator with a 1-star summary. Anyone who Googles you sees it within four seconds of landing on the SERP.
Three or more low-star reviews without text inside a few weeks. Usually a competitor, a disgruntled ex-employee, or a bot ring. The pattern is almost always identifiable.
Local search visibility drops, conversion drops, ad CPCs effectively rise. The 3.x range is the danger zone — most consumers filter it out.
Ex-employee, ex-customer, ex-business-partner, journalist with an axe. Suppression works for most cases; for the legally actionable ones we work alongside your lawyer, not instead of them.
Sites that monetise complaint pages — ripoffreport.com, pissedconsumer.com and similar. We focus on outranking them with assets you control.
Traffic's steady but enquiries are down. Often a reputation signal that's shifted on a review platform you don't monitor — Trustpilot, ProductReview, industry sites.
Most ORM agencies oversell. We get calls weekly from businesses burned by an agency that promised review removal, took the retainer, and disappeared. Here's the honest scope of what we do — and what we don't.
Reputation repair is built, not bought. Most clients see first measurable lift within 60–90 days. Full branded-SERP rebuild typically lands inside 6 months. Anyone selling you faster results in this category is selling you a problem.
For businesses that aren't in crisis but are sitting on a thin review base. The Review Engine builds steady positive velocity across the platforms that actually move local rankings — Google first, Facebook and Yelp behind it.
Triggered after each customer interaction via email and SMS. Cadence is tuned to your category — too aggressive and you burn the list, too soft and the velocity stalls.
Primary push to Google (the one that actually moves Maps rankings). Secondary placement on Facebook and Yelp. Industry-specific platforms scoped on the call.
Every new review across every platform, surfaced in one place. Star-rating trend, review velocity, response status, and platform breakdown.
Every response drafted, none auto-sent. You approve with one click or edit. Brand voice preserved, local keywords woven in where natural.
24-hour response on any new sub-4-star review. Most damage from negative reviews comes from leaving them without a measured, public response.
Star average, review velocity, response rate, platform mix, and rank delta in Maps for your top suburb. Plain language, one page, sent on the same day each month.
13 years specialising in SEO. Founder of Search Scope. I work directly with every client on strategy and execution. No account managers, no offshore teams, no templated retainers.
My work covers local SEO, Google Maps, GBP and GMC reinstatement, ecommerce SEO, technical audits, and AI search visibility. I work with established Australian businesses that want a senior specialist — not a service package.
Home services company, Brisbane QLD. Engagement under NDA — anonymised on request. The full outcome below is exact: star rating, reviews removed, SERP movement, and the conversion lift that followed.
Review Engine is a fixed monthly. Reputation Repair starts at $1,499 setup and is scoped on the call — depth of damage, niche, and the number of owned properties drive the final number. Month-to-month, ex-GST, no lock-in.
Reputation problems are sensitive. Most clients don't want their suppliers, staff, or competitors to know the work is happening. Four commitments we make in writing on every reputation engagement:
The 30-minute audit answers the rest. Real SERP on the call. NDA before anything sensitive.
Book a reputation auditA genuine 30-minute conversation with the specialist who will do the work — not a salesperson. You leave with a clear view of what is broken, what it would cost to fix, and whether we are the right team for it.
