About Search Scope

A specialist consultancy for businesses tired of vanity reports.

Search Scope was founded in 2021 in Perth, Western Australia, after years of business owners describing the same problem: rankings going up, leads staying flat, and account managers explaining it away with a graph.

Track record

  • 13+

    Years doing SEO only

  • 200+

    Clients served since 2021

  • 98%

    GBP reinstatement success

  • $5M+

    Tracked client revenue

The story

Built after watching too many agencies over-promise and under-deliver.

Search Scope was founded by Dorian Menard in 2021 after years of helping business owners in his network untangle SEO and lead generation. The pattern was always the same: a previous agency had delivered "growth", but the inbox was empty and the phone was quiet.

The lesson was simple: rankings and technical metrics mean nothing without calls, bookings, and sales. The work that actually moves the needle — proper technical foundations, content that maps to commercial intent, link equity that compounds, GBP that doesn't get suspended — is unglamorous, slow, and hard to fake on a slide.

Search Scope was built to do that work, charge fairly for it, and tell clients the truth about timelines and trade-offs. We are still small on purpose.

"I have a passion for technical SEO and link building, which tends to scare or bore a lot of 'experts' and is often outsourced. That's where the actual gains live."

Dorian Menard, Founder

How we work

Six principles. Non-negotiable.

  1. Founder-led, not account-managed

    You work with Dorian directly. Not a sales rep who hands you to a junior after you sign. The person you meet on the call is the person on the campaign.

  2. No lock-in contracts

    Month-to-month from day one. Cancel with 30 days notice — no questions asked, no hard feelings, no termination fees designed to trap you.

  3. Real data, no vanity metrics

    Reports cover rankings, calls, form submissions, and revenue impact. If a metric does not change a business decision, it does not appear on the dashboard.

  4. Honest about timelines

    If a faster result is possible, we will say how. If it is not, we will say that too — even if it costs us the engagement.

  5. Specialist focus

    No social media. No web design. No brand strategy. SEO and AI search only — because focus is the only honest way to be world-class at something.

  6. We will tell you if SEO is not the right move

    If your budget, timeline, or competitive position makes paid advertising a smarter first step, we will say so on the call. Better to lose a bad-fit engagement than to take it.

The team

Three people. No B-team.

  • Dorian Menard

    Founder · SEO Consultant · Business Manager

    Builds and runs every campaign. The person you meet on the discovery call is the person doing the work — not handing it off.

    Author profile

  • Matt Brendan

    Senior Developer

    Handles technical SEO implementation, schema, structured data, and performance work that touches the codebase.

  • Sunil Verma

    Assistant · AI Automation

    Builds the internal AI workflows that keep reporting, monitoring, and outreach running without becoming a black box.

What we focus on

SEO and AI search. That's it.

30 minutes · No pitch deck · No obligation

Ready to get SEO working properly?

A genuine 30-minute conversation with the specialist who will do the work — not a salesperson. You leave with a clear view of what is broken, what it would cost to fix, and whether we are the right team for it.

Book a Free Strategy Call
No lock-in contracts 13+ years specialising in SEO Founder-led from first call